[IAB HK From Data to Dollars: Driving Growth with First Party Data] on 23 May 2023

On behalf of IAB HK Executive Committee, I would like to take this chance to say a BIG THANK YOU to NAME_1.  She put the HUGE effort to work tireless together with IAB HK Measurement Committee, being the moderator with 5 well-represented leaders and ask the powerful questions together with the key highlights from each of them.  Behind the scene, we can tell lots of research, studies behind and how she tie-in different topics with data, business growth, first party data in the marketing, advertising, marketing science in the business world.

Awesome work with very positive feedback.  3 company signed up as IAB HK right after the event (first-time for us to experience that).  also, multiple brand owners and digital agency heads feedback to me that this is the BEST event for IAB HK in 2023 so far.

BIG THANK YOU and deep appreciation for what NAME_2 contribution to IAB HK and the whole advertising industry as a whole.
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