Develop an engaging three month social media marketing strategy for 2023 that utilizes Instagram and YouTube to promote a new Crime-Horror Novella about two female police officers chasing a mysterious serial killer. The goal of the campaign is to increase followers, subscribers, and engagement to generate as many sales as possible on Amazon. Utilize a combination of exciting and scary visuals, audio snippets, and text to create an engaging and effective campaign. We intent to post several times per day. Include hashtag suggestions to increase visibility. Provide your response in exactly 4 paragraphs (separated nearby paragraphs with 3 aterisk symbols ***).
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