Instruction: Produce a concise title for the activity or initiative described in the following paragraph. Please respond only with the title.

Abstract: Choosing the right business model is vital to ensure the smooth operation of an e-bike scheme. It is crucial to think long-term while defining your business model: in Lisbon, the costs of running and managing the scheme represented 70% of the total costs. Having a high-level strategy from the start will help you determine whether the scheme is commercially viable. It will also help you work out the value proposition. Consider making the scheme cheaper to use during the colder months and off-peak, when demand fluctuates. Engaging political leaders and local communities is key to getting support for an e-bike project. Political leaders can act as catalysts to achieve your goals. They can help speed up decision-making, make funding available, sort land rights use issues and ensure that different city departments work together. Understanding the community’s needs and interests can help you define the strategy for rollout. The service must be user-friendly and offer, for example, different ways to pay.

Title: Provide the entire answer in JSON format.
user