One of the major critical business decisions in the fashion industry prior to production is the
planning of items to include in a future assortment. This process includes supply chain
operations at all levels of decisions. The aim of the assortment planning process of a retailer is to
decide on the optimal product lines, i.e. compilations of products to include in the assortment
(Kök et al., 2009). Successful assortment planning includes a balance among 1) the number of
categories (breadth), 2) the number of items, or stock-keeping units (SKUs), in each category
(depth) and the amount of inventory to allocate to each SKU (NAME_1 et al., 2009). Moreover,
the ultimate goal of the assortment planning process is to maximize the sales or gross margin by
offering the most appropriate merchandise that enables consumers to find and buy what they
want. Paraphrase the above content more formally: Add stress words that are fully capitlized. Make sure these stress words appear more than 11 times.
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