Instruct: Given a scientific paper title, retrieve paper titles that are cited by the given paper.
Query: Social Media in an Alternative Marketing Communication Model
Effects of Word-of-Mouth Versus Traditional Marketing: Findings from an Internet Social Networking Site
Marketing Strategy and the Internet: An Organizing Framework
Enhancing financial performance with social media: An impression management perspective
consumer brand engagement in social media : conceptualization , scale development & validation .
An Adaptive Intelligent Management System of Advertising for Social Networks: A Case Study of Facebook
How to Increase Users' Social Commerce Engagement? A Technology Attractiveness Model
Social Network Marketing: A Segmentation Approach to Understanding Purchase Intention
Avoidance of Social Media Advertising: A Latent Profile Analysis
The Social Media Ecology: User Perceptions, Strategies and Challenges
Interpreting"altmetrics": viewing acts on social media through the lens of citation and social theories
Towards a Maturity Model for the Adoption of Social Media as a Means of Organizational Innovation
Cost-Effective Viral Marketing for Time-Critical Campaigns in Large-Scale Social Networks
AN EXPLORATORY STUDY OF SOCIAL MEDIA IN BUSINESS-TO-BUSINESS SELLING: SALESPERSON CHARACTERISTICS, ACTIVITIES AND PERFORMANCE
Virtual communities: A marketing perspective
Developing Knowledge Models of Social Media: A Case Study on LinkedIn
What's different about social media networks? a framework and research agenda
Introduction to the Special Issue - Social Media and Business Transformation: A Framework for Research
Brand communication through digital influencers: Leveraging blogger engagement
Knowledge management using social media: A comparative study between blogs and Facebook
VISIONS OF SOCIAL MEDIA: SURFACING SCHEMAS FROM FIRMS' INFORMATIONAL ENGAGEMENTS
Psychometric properties of the Life Regard Index-Revised: a validation study of a measure of personal meaning.
Immunizing online reputation reporting systems against unfair ratings and discriminatory behavior
Multi-Core Embedded Wireless Sensor Networks: Architecture and Applications
A Validated Mathematical Model of Cell-Mediated Immune Response to Tumor Growth
Guidelines for Financial Forecasting with Neural Networks