Instruct: Given a paper title, retrieve paper titles that are cited by the given paper.
Query: BRAND EFFICIENCY AND BRAND RELEVANCE: INTRODUCING AND LINKING BOTH CONCEPTS
Brands and Branding: Research Findings and Future Priorities
The Impact of Brands on Consumer Purchase Intentions
The effects of brand equity and brand personality on customer value: The case of Uniqlo in Thailand
The relationship of Brand Commitment, Brand Credibility, Perceived Quality, Customer Satisfaction and brand loyalty: an empirical study on Stylo shoes
Evaluating the Financial Impact of Branding Using Trademarks: A Framework and Empirical Evidence
The impacts of brand trust, customer satisfaction, and brand loyalty on word-of-mouth
the consumer psychology of brands ☆ .
Consumer evaluations of brand extensions : an integration of previous research
the role of customer - based brand equity in the brand personality effect on purchase intention .
Impact of Brand Image and Advertisement on Consumer Buying Behavior
The impact of corporate reputation on brand attitude and purchase intention
The Influence of Advertising on Consumer Brand Preference
the ties that bind : measuring the strength of consumers ’ emotional attachments to brandsthe .
Building consumer–brand relationship: A cross-cultural experiential view
Cultural Differences in Brand Extension Evaluation: The Influence of Analytic versus Holistic Thinking
The role of brand logos in firm performance
BUILDING BRAND IDENTITY IN COMPETITIVE MARKETS: A CONCEPTUAL MODEL
Enhancing and Measuring Consumers' Motivation, Opportunity, and Ability to Process Brand Information From Ads
importance of brand awareness and brand loyalty in assessing purchase intentions of consumer prof . dr .
The Influence of On-Line Brand Community Characteristics on Community Commitment and Brand Loyalty
A compact 0.135-mW/channel LNA array for piezoelectric ultrasound transducers
Typology and Universals Second
Phosphate Fertilizer and Growing Environment Change the Phytochemicals, Oil Quality, and Nutritional Composition of Roundup Ready Genetically Modified and Conventional Soybean.
Consumers and Their Brands: Developing Relationship Theory in Consumer Research
Mental health professionals’ attitudes towards mental illness: professional and cultural factors in the INTER NOS study