public String getEffectiveDate() {
        return this.effectiveDate;
    }
<p>
The date and time, in ISO 8601 format, when the endpoint is updated.
</p>

@return The date and time, in ISO 8601 format, when the endpoint is updated.
aws-java-sdk-pinpoint/src/main/java/com/amazonaws/services/pinpoint/model/EndpointRequest.java